5 Ways to Stand out in the Marketplace

The marketplace is crowded. Whether you are a teacher looking for work, a consultant seeking your next project or a singer waiting to be discovered. You must be able to stand out in the crowd if you are to succeed at business. While many believe that if they do more they can get more, doing more of too many different

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Grow Your Business by Upgrading your Product Packaging

This Raw Island brand caught my eye recently at the V.C. Bird International Airport in Antigua. I love coconut and here it was packaged as Raw Organic Shredded Coconut ready for use in some sugar cake or my favourite coconut tart. The brand also featured coconut oil, organic coconut wedges and a coconut butter in the display. I’m always excited

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Q&A: How do I Promote my Tutoring Service

I recently received this query from a reader. I’ve changed some of the details to protect their privacy but I believe the information can help you as you promote your own venture. Q. My company is about to lay off all of its employees and I want to turn my part-time work as a tutor into a full-time one. I’ve

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Help No One is Clicking My FB Ads

Two things have the greatest chance of getting me to click on those sponsored ads which come up on the right side bar on my Facebook timeline. The first is seeing that one of my friends who I consider an Influencer has liked the page. The second is a catchy headline and enough info to perk my interest. Yes you

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