Pursuing Greatness as a Caribbean Entrepreneur

What does it mean to pursue greatness as a Caribbean entrepreneur? Scroll through your timeline and you are sure to run across a meme that someone has shared declaring “there is greatness within you.” It’s true, there is. But how do we get the greatness to be manifested so we can do our best work? Another popular meme will tell

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How to Get More Media Coverage and Exposure for Your Caribbean-Based Business

Recently, I watched a video on LinkedIn by Jason Feifer, Editor-in-Chief at Entrepreneur Magazine on how to get press for your business.  He said you should “approach a journalist the same way you’d approach a customer, investor, or potential partner. You have to understand what they are looking for first, so you can deliver it.” He goes on to share

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Five Time Hacks for Managing Your Social Media

In the height of the COVID-19 crisis I took an unscheduled break from Facebook. Whether my account was reported or their AI had had enough of my posts, I don’t know. However, it reinforced some very valuable lessons about the power of social and why balance is so important to personal and business success. Since joining the platform in 2008,

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Overcome Imposter Syndrome in Your Writing

Despite the fact that for as long as I have known myself, I knew I wanted to be a writer, I battled with Imposter Syndrome when I began sharing my work. It is the overwhelming feeling that you don’t deserve your success and you’re not as intelligent, creative or talented as you may seem to others. You feel like a

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That Awkward Moment #MiniBook

In the movies, the unpretty girl or the nerd are usually the ones who have the awkward moments. Not so in real life. Daily we are presented with opportunities to be awkward. Success depends on what we do in those moments. If these mini books are an encouragement to you please let me know and also share them with your

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What it Takes to Win at Anything

I got up this morning thinking about today’s mini book and what it takes to win. The answer, as usual, came into my spirit swiftly. What ever you are thinking, do ten times more of it. Immediately Grant Cardone’s 10X Rule came to mind. It is worth a read a time or two to help you make the shift to

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Which Comes First – Your Content or Your Audience?

Did we know we would need a piece of plastic in our hand that would be a phone, music studio, a film camera, a business center and a university? No we didn’t. So to put the pressure on others to decide what you will produce is unfair. Henry Ford of the Ford Motor Company was credited as saying that if

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